Your safety first

Health & Fitness Disclaimer

Primed4Life is here to support your fitness and nutrition goals. Your health and safety come first, so please read this disclaimer before using our app or following any training or nutrition content.

Primed4Life is operated by AHS Digital Ltd, a company registered in England and Wales (company number 13666922). References to "Primed4Life", "we", "us" and "our" in this disclaimer mean AHS Digital Ltd.

Last updated: October 2026
01

AI-generated plans and information

Unless you are working with a human coach, training plans, exercise suggestions, nutrition advice and meal plans provided through Primed4Life are generated by AI. Coach-led plans may also include AI-generated content. AI can make mistakes: information may be incomplete, inaccurate or unsuitable for you, your circumstances or your health needs. The app may not identify every risk or account for everything relevant to your individual situation.

Check that exercises, instructions, food suggestions, ingredients and portion guidance are suitable for you before acting on them. Do not rely on the app to diagnose, treat or monitor a medical condition.

02

Plans and advice from human coaches

If you choose to work with a human coach through Primed4Life, your coach may create, adjust or approve your plans and give you advice directly. Coaches remain responsible for the programmes and advice they give their clients.

Advice from a coach is not medical advice. Everything in this disclaimer applies to coach-led plans as well as AI-generated plans, including getting professional advice before you start and stopping if something doesn't feel right.

03

Not medical advice

Primed4Life content is for general informational and educational purposes only. It is not medical advice and is not a substitute for advice, diagnosis or treatment from a qualified doctor, physiotherapist, registered nutritionist or dietitian, or another appropriately qualified healthcare professional.

04

Get professional advice before you start

Speak to your doctor or another appropriately qualified professional before starting a new exercise or nutrition programme. This is especially important if you have an underlying or pre-existing medical condition, an injury or recurring pain, are pregnant or have any concerns about your health or ability to exercise safely.

Follow professional advice about your health, exercise and diet. If it differs from anything in the app, follow the professional advice.

05

Exercise and nutrition are your responsibility

Use of Primed4Life plans and content is voluntary. You are responsible for deciding whether an activity or food plan is appropriate for you, using equipment safely, and exercising within your abilities. Stop an exercise if you cannot perform it safely or comfortably.

If you experience pain, dizziness, unusual shortness of breath, nausea or any other concerning symptoms, stop immediately. Seek medical advice, and call emergency services if symptoms are severe or urgent.

06

No guaranteed results

Everyone is different. Results depend on many factors, including your health, starting point, consistency and circumstances. Primed4Life does not guarantee any particular fitness, health, weight or nutrition outcome.

07

Liability and your legal rights

To the fullest extent permitted by law, AHS Digital Ltd is not responsible for loss, injury or health problems arising from your use of, or reliance on, plans, content or advice provided through Primed4Life, whether generated by AI or provided by a coach, including where information is inaccurate or unsuitable. You remain responsible for seeking appropriate professional advice and using the app with care.

Nothing in this disclaimer excludes or limits any liability that cannot legally be excluded or limited, including liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any rights you have under applicable consumer law.

08

Your privacy

For information about how AHS Digital Ltd collects, uses and protects your personal information—including optional AI features provided by Anthropic, Apple Health, coach access, your consent choices and account deletion—please read our Privacy Policy.

Agreeing to this health and fitness disclaimer does not give permission to share your personal information with an AI provider. Where AI sharing is optional, you choose separately in the app. Apple Health summaries are not sent to AI.

For privacy questions, email [email protected].

Questions about this disclaimer?

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© 2026 Primed4Life, operated by AHS Digital Ltd (company number 13666922). Primed4Life provides general fitness and nutrition guidance and is not a substitute for medical, physiotherapy or dietetic advice. If you have an injury, medical condition or are pregnant, consult a qualified healthcare professional before starting a new exercise or nutrition programme. Stop exercising and seek advice if you experience pain, dizziness or chest discomfort.